Our mission

Empowering you to be the hero of your own story

At HAYAH, you're not just a policyholder. You're the architect of your own adventure.


futures protected

Protection for all

We've supported over 150,000 individuals and businesses in the UAE, safeguarding their finances and brightening their futures.

We're on a mission to transform 
the insurance experience


Knowledge is empowerment. We are committed to educating society about insurance, personal risk, and financial planning. Through events, online resources, and partnerships, we empower individuals and businesses to make informed decisions that secure their future.


In a rapidly evolving world, we harness the potential of Artificial Intelligence and modern technology to provide efficient, innovative, and user-friendly insurance solutions. By staying at the forefront of technological advancements, we ensure that our customers enjoy a seamless and convenient experience.


We are dedicated to making insurance accessible to all, fostering diversity, equity, empowerment, and community collaboration in our everyday activities. We seek to transform the insurance landscape, ensuring everyone can benefit from cutting-edge solutions.


We are committed to environmental, financial and social responsibility. We actively seek eco-friendly practices, support sustainability initiatives and encourage our customers and partners to do the same. Our aim is to contribute to a more sustainable future while ensuring our business operations align with our community’s values.

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People at HAYAH

Board of Directors
Leadership Team

Chairman of the Board

Mrs. Salama Amer Omar Saleh

Vice-Chairman of the Board

Mr. Marwan Ibrahim Al Naseer

Member of the Board

Mr. Mohamed Abdul Latif Kanoo

Member of the Board

Mrs. Alyazia Ali Ahmed Alkuwait

Member of the Board

H.E Dr. Tariq Abdulqader Bin Hendi

Member of the Board

Mr. Mabkhoot Taleb Almenhali

Member of the Board

Mr. Patrick Claude Franklin Choffel

Member of the Board

Mr. Haisam Nizar Odeimeh

Work at HAYAH

We’re an organisation building on the momentum of our continued success. If you would like to join the team, please send us a message.

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The UAE's #1 financial health app

Tribe by HAYAH

Create a budget that works for you

  • Build monthly budgets that suit your finances

  • Track your spending on the go

  • Compare your spending patterns over time

Power up your financial resilience

  • Embark on quests to test your financial resilience

  • Get personalised advice to help with your finances

  • Level up as your financial knowledge grows

Protect your money wherever you are

  • See your HAYAH policies all in one place

  • Keep updated on the status of your savings

  • Access all HAYAH plans directly from the app

Latest financial results and disclosures

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